Our name, AÈROU is inspired by the Korean word 알어 [ah-row], which translates to “I know!” It embodies the spirit behind our mantra: If you know, you know! Fashion should have no limits—when you know, you just know!

From clean, minimalist staples to bold prints and vibrant colors, our collection is a celebration of versatility and self-expression. We craft modern, high-quality essentials that honor the beauty of simplicity while embracing the power of making a statement.

AÈROU is more than a brand; it’s a community of individuals who embrace the art of effortless living. We’re here to redefine what it means to feel good in your clothes, one piece at a time.